Oh Facebook, at it again. Tweaking the newsfeed to push posts from friends you interact with over posts from pages. Pushing posts from websites that more regularly publish content that gets interacted with (blogs, typically).

See a trend? Yes, our reach rates will take a hit again, but that’s a good thing. Because it means if you’re really engaging your supporters on Facebook — and for goodness sake if you’re not why are you bothering? — then you’ve an even better chance of being seen.

It’s all about quality, these days. And quality means interacting with your audience, not just talking at them. Isn’t that the whole point of social media anyway?


Nine Attitudes that can Hold Writers Back
Is the way you think of writing making you less effective?


9 Visual Content Tools to Make You Look Like a Ninja
Useful (mostly free) tools for creating and managing your visual content. Or becoming a visual content ninja. Whichever works for you.



My Favorite SEO Tool
Is not an actual SEO tool, but rather Chrome Developer Tools. The most useful section is the middle part on mobile preview.


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